Consumer Science
M.Sc.
Overview
The Master in Consumer Science (MCS) at TUM School of Management is one of a kind in Germany. It guarantees you a unique academic experience with fellow students from many different countries and academic backgrounds. This diversity, combined with the broad curriculum of the program, nurtures the exchange of different perspectives, fosters intercultural skills and prepares you for a successful career in an international setting.
Which further expertise and skills will I acquire?
The MCS program combines perspectives from a variety of disciplines, which makes it particularly challenging. You will need a sound theoretical and methodological foundation. This is provided mainly by courses during the first semester, preparing you for more specialized courses in your second and third semester.
The program includes a mandatory Project Studies module that provides you with hands-on experience in a practical, interdisciplinary environment.
Which professional opportunities can I take up with this qualification?
In today’s interconnected world, consumer science is becoming more and more important. Companies, governments, NGOs and research institutions all over the globe are looking for graduates who understand how consumers operate in their economic, social and environmental contexts, against the backdrop of ongoing digitalization. As a specialist in consumer research with interdisciplinary and international experience, you will be in an excellent position to meet the requirements of future employers.
Structure
The first semester concentrates on the required Basics of Consumer Science.
In the second and third semester, the focus lies on the courses of the chosen specialization – "Innovation and Entrepreneurship", "Management and Marketing ", and "Economics and Econometrics" and the project studies. The program is completed with the Master’s Thesis in the fourth semester.
Costs
Tuition
HK$97,031.16
(international)
HK$687.30
(home)
Funding
Admissions
Qualifications
Selection takes place through an aptitude assessment procedure. Aptitude assessment is a two-part procedure after the submission of an official application to a program. In this procedure, the TUM school determines whether you meet the specific requirements for its Master’s degree program.
In the initial stages, the grades you obtained during your bachelor's program, as well as your written documents, will be evaluated using a point system. Depending on the amount of points accumulated, applicants are either immediately admitted, rejected, or invited to an admissions interview.
Language requirements
TOEFL
88